Bạn đã bao giờ cảm thấy “bí từ” khi gặp chủ đề Marketing trong phòng thi IELTS Speaking Part 3 hay Writing Task 2? Đây là một chủ đề vô cùng phổ biến, đòi hỏi vốn từ vựng đa dạng và khả năng diễn đạt chuyên sâu. Đừng lo lắng! Trong bài viết này, IELTS Master – Engonow English sẽ cùng bạn bỏ túi bộ từ vựng tiếng Anh về chủ đề “Marketing”.
trananhkhang.com
Explanation (Giải thích)
Dưới đây là những từ vựng chủ đề “Marketing”:
- Brand /brænd/: Thương hiệu
- Market /ˈmɑːr.kɪt/: Thị trường
- Consumer /kənˈsuː.mər/: Người tiêu dùng
- Product /ˈprɑː.dʌkt/: Sản phẩm
- Price /praɪs/: Giá cả
- Promotion /prəˈmoʊ.ʃən/: Xúc tiến, quảng bá
- Advertising /ˈæd.vər.taɪ.zɪŋ/: Quảng cáo
- Strategy /ˈstræt̬.ə.dʒi/: Chiến lược
- Campaign /kæmˈpeɪn/: Chiến dịch
- Analysis /əˈnæl.ə.sɪs/: Sự phân tích
- Data /ˈdeɪ.t̬ə/: Dữ liệu
- Target /ˈtɑːr.ɡɪt/: Mục tiêu
- Segment /ˈseɡ.mənt/: Phân khúc
- Content /ˈkɑːn.tent/: Nội dung
- Channel /ˈtʃæn.əl/: Kênh truyền thông
- Sales /seɪlz/: Doanh số
- Logo /ˈloʊ.ɡoʊ/: Biểu trưng
- Feedback /ˈfiːd.bæk/: Phản hồi
- Trend /trend/: Xu hướng
- Digital /ˈdɪdʒ.ə.t̬əl/: Kỹ thuật số
Review (Ôn tập)
Hãy sử dụng những từ vựng chủ đề “Marketing” này trong các câu của bạn để nhớ lâu hơn. Dưới đây là một vài câu ví dụ:
Chắc chắn rồi, dưới đây là các câu tiếng Anh sử dụng những từ vựng bạn đã cung cấp:
- Brand: The company has built a strong brand known for its quality and reliability.
- Market: Before launching, they conducted extensive research on the target market.
- Consumer: The modern consumer is more informed and discerning than ever before.
- Product: This new product is designed to be both eco-friendly and highly efficient.
- Price: The price of the raw materials has increased significantly this year.
- Promotion: They are running a special promotion with a “buy one, get one free” offer.
- Advertising: The company invested millions in its latest television advertising campaign.
- Strategy: A long-term strategy is needed to ensure sustainable growth.
- Campaign: The marketing campaign successfully reached over a million people online.
- Analysis: A detailed analysis of the survey results will be presented at the meeting.
- Data: We need to collect more data to understand the customer’s purchasing habits.
- Target: The primary target for our new app is university students.
- Segment: The luxury car segment of the market is highly competitive.
- Content: Creating engaging and valuable content is key to a successful blog.
- Channel: We use a variety of marketing channel options, including social media and email newsletters.
- Sales: The sales figures for the last quarter exceeded all expectations.
- Logo: The iconic logo is instantly recognizable all over the world.
- Feedback: We actively encourage customer feedback to improve our services.
- Trend: The current trend in web design is minimalism and clean layouts.
- Digital: A strong digital presence is essential for any modern business.
Exercise (Bài tập)
Hãy điền vào đáp án chính xác nhất:
- A company’s unique symbol or design, used to identify its products, is called a __________.
- Before launching a new product, it’s crucial to analyze market __________ to understand customer behavior and preferences.
- The marketing team developed a comprehensive __________ to increase market share over the next five years.
- Apple has built one of the most powerful and recognizable __________(s) in the world, associated with innovation and quality.
- Customer __________ is essential for improving products and services; we need to know what they think.
- The holiday advertising __________ was a huge success, leading to a 30% increase in revenue.
- The total revenue generated from selling goods or services over a period of time is known as __________.
- This new phone is our latest __________, featuring an advanced camera and a long-lasting battery.
Đáp án
- Logo
- Data
- Strategy
- Brand
- Feedback
- Campaign
- Sales
- Product
IELTS Master powered by Engonow
Enlighten Your Goal Now.
Quận 6 – Bình Tân, TP HCM / Online toàn cầu.
engonow.edu.vn
Xem thêm: Cải Thiện Band Điểm IELTS Với Bộ Từ Vựng Tiếng Anh Về Chủ Đề “Social Issues”
